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We created a B2C loyalty app. The app contains an emotional and functional aspect. Users of the app retrieve information on how to take care of their plants and garden, the so called 'plant care' feature. It gives an overview of the plants you have and push notifications are send out to remind you to give water. The app is personalised to stimulate the increasement of loyalty, this returns throughout the app.
Users are also provided on a weekly basis with fresh and inspirational content and tips. You can even unlock exclusive deals by taking good care of your very own digital mascotte ‘Leafy’. We've stayed true to the Intratuin branding, but with an extra touch to stimulate the mobile experience.